Covid-19 Policy

Due to Covid-19, strict safety policies are in effect and apply to EVERYONE.

I cover my styling chair in disposable vinyl. I also wear protective coverings. There is no way an operator could be three feet apart from a client while working, that’s why the client and I are covered.  You will receive foot coverings, vinyl gloves, and a sheer vinyl cape which you will wear out to your car and discard at your convenience.

Temperature will be taken at the door.  No wigs are touched by bare hands.  ONLY THE CLIENT IS PERMITTED INSIDE, NO EXCEPTIONS!

No FaceTime | No Pictures!

We offer private one on one
consultations that take 1 1/2 to 2 hours. If someone must bring you, they must wait in the car, or they can be called when we are done. Sorry about this because I take care of a lot
of very sick people as Cancer & very many Autoimmune people & people with thinning hair &
my studio doesn't want any germs floating.  I also have Hepa Filters running all day I am protecting you as well as I don't
want to here that you have shots because you could still get it.

Thank you for being so considerate.

 

Grasta's History

From 1949-1984, Lucille K. Russo owned the LuRue’s Beauty Shop on Lyell Avenue in Rochester. Her daughter, Sharon Grasta, has followed in her mother‘s footsteps the love of hairstyling, and owns Grasta‘s Beauty and Wig Salon in Hilton. There is great pride between mother and daughter in their accomplishments in the cosmetology field, and it all began on old Lyell Ave.

Lucille opened her first salon at 448 Lyell Avenue. She said, ” I chose the location because of the amount of warm-hearted Italian people living and working there. All the merchants looked out for one another. Her shop was located in front of the Sunrise Bakery, below Dr. Alprone’s dentist office, next door to Ventura’s Barber Shop, and across the street form Shell Drugs.

Seven years later, she moved up the street to 496 1/2 Lyell Avenue. The salon was located next to Crown Photo, adjacent to neighborhood drugstore, Murray’s Drug Store, centered in the heart of the Avenue on the corner of Myrte and Lyell. Across the street was Bastian’s Dress Store, and Corray’s Market and the neighborhood hardware store, which was owned by Ray. Last but not least, there was a corner delicatessen, where everyone gathered to get after church sweets and goodies, located at the corner of Murray and Lyell. The owners were Agnes and Kenny who were always sweet to all of us.

Nine years later, she moved her shop to 539 Lyell Avenue. She lived and worked in the same building, diagonally across from Holy Apostles Church and next to the Old Blue Swan neighborhood restaurant. She reminisced about the friendly and caring nature of her Italian American neighbors. She stated, ‘When you were a store owner on the Avenue everyone was one big family. Joseph Esposito’s Barber Shop (father of Gates Town Supervisor Ralph J. Esposito) gave little ones their first haircuts. Everybody loved him. And, the late Margaret Camelio of Camelio’s Insurance was a wonderful neighbor and client. All of the children from the Lyell Avenue businesses grew up together, walked to Holy Apostles Church where they had their communions, confirmations, graduations, weddings and summer festivals where all the merchants work to help the church. My customers on Lyell Avenue were happy to come to the shop where they could be understood and speak Italian. I still love hairdressing and reminiscing about the wonderful days on the ‘Avenue.’

‘Lu” is equally proud of her daughter’s success. As a child, Sharon was always around her mother, looking and listening while ‘Lu’ talked to her customers. Sharon has had a passion for styling hair since she was 4 years old, playing hairstylist on her dolls’ hair. Her father, the late Dominic J. Russo also saw her talent and encouraged her aspirations.

As a result, Grasta graduated from the Continental School of Beauty and Chadwicks of England Beauty School, and now owns her own shop in her home, with the largest wig inventory in Westem NY. Because of her extensive knowledge about wigs, doctors, nurses, and various illness support groups recommend Grasta.

Sharon has continued her training with the Rene of Paris Certificate of Achievement and successfully completed an Alternative Hair educational program on 11/20/02.

In October of 2014 Sharon has completed her training from the world renowned FOLLEA Academy Hair for Life – Nature’s Beautiful Hair from FOLLEA in Beverly Hills, CA. Her certification is pictured on the site and she can be found from the FOLLEA contact locater map.

You’re never too old to learn more in life and Sharon will continue learning more in years to come.

2013 is our 50th Anniversary!

Grasta’s Beauty and Wig Studio was establish on the westside of the City of Rochester, New York in 1963.

Our wig studio carries a fantastic selection of realistic looking wigs and hairpieces made from both human and synthetic hair.

We specialize in creating custom wigs, crowns and top pieces for cancer patients undergoing chemotherapy and/or radiation treatment as well as for clients with hair loss due to alopecia and a wide variety of medical problems that result in hair loss or thinning hair.

We also provide complete wig service including washing, conditioning, styling, cutting, fitting and refitting of wigs. When servicing your wig we use only top name products, all are available for sale in our studio shop.
50th anniversary cer